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Everybody Wins: The Story and Lessons Behind RE/MAX, by Phil Harkins, Keith Hollihan
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An inside look at one of the world's most successful real estate companies
RE/MAX was founded over 30 years ago in Denver, Colorado, based upon a revolutionary idea for a new system of selling real estate. Since then, RE/MAX has experienced over 380 straight months of explosive growth. In Everybody Wins, authors Phil Harkins and Keith Hollihan reveal how RE/MAX has achieved such phenomenal success by examining the company's strategy, culture, and leadership. Harkins -- with the full cooperation of RE/MAX -- led a research team that closely studied RE/MAX as well as comparable fast-growing companies. The team observed critical meetings, attended conventions, dug through historical archives, and conducted extensive interviews with more than 50 key RE/MAX leaders. The outcome is an insightful and engaging account of one of the world's most successful companies. Order your copy today.
- Sales Rank: #2120625 in Books
- Published on: 2004-12-08
- Original language: English
- Number of items: 1
- Dimensions: 9.72" h x 1.07" w x 6.34" l, 1.34 pounds
- Binding: Hardcover
- 304 pages
Features
- ISBN13: 9780471710240
- Condition: New
- Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
From the Inside Flap
"I firmly believe that the RE/MAX formula of everybody wins is applicable to all, whether starting a company, trying to grow a current business, helping a school or church, or even perhaps working the corridors of government. If our story helps you create a winning formula for your dream, then I eagerly open my arms and welcome you into the everybody wins family."
—RE/MAX chairman and cofounder Dave Liniger
From the Foreword
Everybody Wins is a detailed, compelling account of how RE/MAX grew into one of the largest real estate networks in the world. More than that, however, it provides firsthand lessons to leaders on how to drive growth in their own organizations.
Coauthors Phil Harkins and Keith Hollihan studied seven global companies and did a thorough case study of RE/MAX. They analyzed financial information of the companies and were given full, unrestricted access to RE/MAX files, information, and personnel. The result is a gripping, step-by-step inside story of one company's road to competitive mastery, with guidelines for emulating the positives while recognizing and sidestepping the roadblocks.
Valuable for all managing and leading organizations, Everybody Wins features:
- Guidance and ideas from colorful RE/MAX chairman and cofounder Dave Liniger, a high-impact leader cut from the same cloth as Sam Walton and Ray Kroc
- Hands-on techniques for leading an organization through tough times and actually moving ahead during low tide—when you can "see the rocks"
- Strategies for focusing all employees on a common goal, while still promoting and rewarding their entrepreneurial instincts
- A template for getting top-to-bottom employee involvement and developing a culture in which everyone both contributes ideas and carries the boxes
- Additional detailed case studies of six of today's top high-growth/high-impact companies—BMW, Canon, McDonald's, Nokia, Toyota, and Wal-Mart
Everybody Wins combines a full-color snapshot of one of today's most remarkable companies with an exhilarating, universally applicable template for breakthrough business success. At a time in which companies struggle to register consistent growth against what can seem like insurmountable odds, this entrepreneurial idea-book presents a model for turning bold innovation, constant improvement, hard-driving persistence, and genuine passion into unmatched success—not just for the founder or the officers but for customers, vendors, and all individuals who dedicate their professional lives to the company.
From the Back Cover
EVERYBODY WINS
Inside stories and strategies behind the remarkable growth of RE/MAX, and how to use them for competitive success in virtually any industry
"This is a book about dreaming with your eyes wide open, a book about success and winning and leading, and most of all, it is a book that contains important lessons for all organizations that want to become great."
—Warren Bennis, author of On Becoming a Leader and Distinguished Professor of Business, USC
"I love the word 'Wow.' And though I've by now 'seen it all,' or most of it anyway, I found myself saying 'Wow' time and time again as I highlighted my way through Everybody Wins. The RE/MAX saga—the story of a huge industry turned upside-down and inside-out by an outrageously bold dream, incredible tenacity, and uncommon business sense—yields inspiring and practical lessons for all of us. As I said, 'Wow.' "
—Tom Peters, author of In Search of Excellence
"Everybody Wins is a must-read for any executive serious about sustainable growth and innovation. A powerful resource guide to the next generation of leaders focused on building great companies!"
—James D. White, Senior Vice President Business Development, North America, The Gillette Company
"When the business dream is applied with leadership, passion, a clear brand, and committed people, incredibly great sustained performance and growth occur. The RE/MAX story is one of those inspiring fairy tales where a dream and passion of the founder have led to an incredible success and one where there is a unique outcome—everybody does win!"
—Steve Steinour, Chairman, Mid-Atlantic Regional Banking, Citizens Bank
"Everybody Wins offers valuable advice on how to build a culture that supports innovation, growth, and constant learning. The chapter on 'Pace Line Leadership' is essential reading for leaders who want to turn vision into action."
—John Hammergren, Chairman and CEO, McKesson Corporation
About the Author
Phil Harkins is CEO of Linkage, Inc., a global consulting company that has worked with hundreds of organizations worldwide. In his own consulting and executive coaching work, Phil focuses on senior leaders and leadership teams at the top. His clients include many Fortune 1000 companies, as well as government agencies and healthcare organizations. He has written several books, including Powerful Conversations: How High Impact Leaders Communicate, Click!, and The Art and Practice of Leadership Coaching. He has also authored articles for journals and magazines. Harkins is a frequent speaker on important leadership topics at conferences, seminars, and programs around the globe.
Keith Hollihan is a writer who has collaborated with many top business and leadership experts on books and articles covering the gamut of issues that leaders face today. He is also coeditor of The Art and Practice of Leadership Coaching: 50 Top Executive Coaches Reveal Their Secrets and Enlightened Power: How Women Are Transforming the Path to Leadership, both published by Jossey-Bass, an imprint of Wiley. Keith lives in Brooklyn, New York, with his wife and two sons.
Most helpful customer reviews
6 of 7 people found the following review helpful.
A great book with valuable insights for business success
By W J Benham, EdD
This is one of the most outstanding books I have read . It tells a story and gives an in depth explanation of the reasons for the successes. The ability and single-mindedness of the leaders of the founders, Gail and Dave Liniger have provided cohesion and impetus to RE/MAX growth and efforts. The book is an outstanding case study which I am sure will become a standard text in colleges and universities.
I was also impressed with the care taken to recruit leaders and other employees into RE/MAX. As stated, "Recruit dream sharers for skills and knowledge but select finalists for values and attitudes." It seems to me that this credo has helped to assure RE/MAX's outstanding, continued success. Also, the unceasing emphasis on "stay focused," " brand dominance" and "pace line leadership" to assure growth helps to explain why RE/MAX is the world leader.
EVERYBODY WINS masterfully explains the RE/MAX concept and operation in my view. Harkins and Hollihan's outstanding case study helps to assure that RE/MAX is a "beacon" for firms and persons seeking success. I have no doubt university business schools will seize it to make their studies current, meaningful and reflect what is possible in American business both nationally and internationally.
3 of 3 people found the following review helpful.
Up, Up, and Away!
By Scuba Diver
Phenomenal book on the rise of the RE/MAX philosophy. It details the efforts needed to establish a new real estate business model that flew in the face of an immobile, bedrocked industry. I especially enjoyed the emphasis placed on the early years and what the founders went through to ultimately succeed--a struggle in which success, failure, and near death all played their hands. This is an emotional roller coaster for the tight-knit community of brokers who first embraced the RE/MAX brand and strove to build it into one of the largest and most recognizable real estate brokerages in the world. Great story about the determination to build a business. 4 Stars.
2 of 2 people found the following review helpful.
Everybody Wins that reads this book!
By DS
As a RE/MAX agent, I found the history behind the company to be most interesting. From a real estate perspective, it offers great insight into how the industry has changed over the last 35 years. From a business perspective (and that's probably this book's most valuable beneficial view) it illustrates the importance of holding onto a dream until it becomes reality.
Entertaining, motivating and enjoyable - a great book all the way around!
See all 18 customer reviews...
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